In 1999 they created the first mountain bike aimed specifically at female riders. It was a groundbreaking shift in focus for the industry, driven by a groundbreaking woman – Juli Furtado – one of the fiercest mountain bikers of all time.
Today, Juli’s initiative has grown into an award-winning line of premium mountain bikes ridden by a crew of athletes, racers and guides who continue to blaze new trails.
Learn more about Juliana Cycles’ history, brand, and products here.
At Base Camp Cyclery, we have a large selection of mens and womens premium brand mountain bikes. Juliana bikes are a reflection of who they are and what they do and are designed to fit, perform and last.